Mobile Video advertising

Mobile video advertising to hit $159BN by 2018 Michelle Clancy | 26 November 2015 Mobile video advertising spending is expected to hit $159 billion across the globe by 2018, according to AOL’s State of the Video industry report. AOL Platforms found that one-fifth...
Mobile Marketing making Display advertising obsolete

Mobile Marketing making Display advertising obsolete

Display Advertising Days Numbered? Study Says Mobile Marketing Will Cause It to Fall   November 23, 2015 — By Jared Reitzin It’s not just in western markets, but also now in Asia Pacific that expert observers are predicting the fall of display advertising and...
mobile coupon tips for 2016

mobile coupon tips for 2016

Mobile coupons usage tips for 2016 Image Credit: Shutterstock It would be cliché to say “mobile has changed everything,” but here we are saying it anyway. One area that continues to be a challenge for many retailers is the task of connecting the dots between an online...
SMS Text Message Marketing tips

SMS Text Message Marketing tips

Text Savvy: 6 Point SMS Marketing Campaign Composition Checklist  By Kristen Vanstrom Tons of small business owners are giving SMS marketing a try. In fact, I even used this tactic to promote my recent book launch. Simply put, SMS marketing isn’t just reserved...
Mobile marketing

Mobile marketing

Mobile Marketing. This is the future. The face of marketing is shifting to mobile and if you want to stay competitive, then you must adapt to the change as quickly as you can. The shift to mobile is rather expected with Apple and Samsung always competing with each...